Community Engagement Associate
OLX – Nigeria
Apply on Company website
[From your PC (http://www.olx.com)
and your mobile phone (http://m.olx.com)]
About this job
Job description
We have an exciting opportunity for a
talented and passionate Community Engagement Associatewho, reporting to
the Operations Manager will be responsible for all experiential and direct
interactions in communities across the country.
We are looking for someone with a
degree in Communication or Marketing, preferably
with a focus on event
marketing or community outreach, and at least five years’ experience in
developing and implementing community outreach activities. You have
experience in developing and setting up exhibitions/events/promotions and in
working with virtual exhibitions/promotions for a leading brand/international company.
You will be experienced in brand-based communication and project management.
You have relationships with different types of communities such as, but not
limited to, Universities, community savings associations, women groups, NGOs
etc. Good communication skills and fluency in English, both spoken and written,
is a requirement for this position.
Responsibilities
The successful candidate will be
responsible for the following:
Community Engagement
·
Develop an annual strategy for direct
seller acquisition via diverse channels such as tele-marketing, door to door
and community evangelism.
·
Plan, budget and monitor direct
marketing budget to deliver optimum results
·
Recruitment, training &
development of temporary promotion staff directly or through credible partners
·
Strategic event planning and
execution, overseeing all aspects of the delivery of detailed acquisition and
direct marketing programs from campaign planning and set up through to
fulfillment and evaluation of realized new net sellers
·
Establish metrics in which to measure
the success of all direct marketing activities and implement these metrics
across all campaigns.
·
For each activity, establish
projections/goals in terms of expected outcomes and compare it to actual
outcomes for each campaign.
·
Monitor direct marketing trends to
consistently innovate and evolve the techniques of engaging with users
directly.
·
Promotions management within a
diverse account universe
·
Execution of promotions, micro but
highly impacting events to educate and raise selling activities on the OLX
platform in various community formations such as churches and residential
neighbourhoods.
·
From scratch, design and develop
educational programmes to directly communicate the key benefits of an online
brand to local communities
·
Design and develop highly complex
city to city events to “narrate the story” of OLX in an entertaining yet
impactful way in delivering new sellers to the platform
·
Create relationships with community
influencers and celebrities in development of key event participation
partnerships
·
Build and develop relationships with
direct marketing agencies and suppliers in order to deliver the optimum levels
of performance and ensure continuous improvement.
·
Work with respective agencies in
collaboration with the marketing team to develop creative briefs
·
Help in execution of collaborative
education partnership with Govt and non-govt organizations at the local
community level.
·
Responsible for coordinating
designing, development and distribution of merchandise
·
Plan and Execute promotions / Brand
events in accordance to guidelines
·
Analyze campaigns / events applying
analytical techniques to uncover the ROI of brand engagement activities
·
Successful planning, ideation and
execution of special events
·
Engage and educate users on safe ways
of selling and buying using our platform
Desired Skills and Experience
·
BA, BSc with a minimum of Second
class upper or higher from a reputable university.
·
Minimum of 3–5 years experience
leading/managing implementation of direct marketing campaigns (in particular
acquisitions) and at least 2 years in line management.
·
Relationship building abilities -,
Pleasant and outgoing personality
·
Ability to manage /rapidly build a
team to deliver on a common goal
·
Excellent written and oral
communication skills
·
Innovative out of the box skills
·
Highly organized team player who can
multitask with strong attention to detail
·
Excellent proofreading, verbal and
written communication skills
·
Customers service oriented
·
Committed, positive and hardworking
·
Able to work under pressure and meet
deadlines
·
Ability to contribute individually
and participate in cross- functional teams
About this company
OLX (On Line eXchange) is the next
generation of free online classifieds.
OLX provides a simple solution to the complications involved in selling, buying, trading, discussing, organizing, and meeting people near you, wherever you may reside.
Our website is used in over 100 countries and in 30+ languages
From your PC (http://www.olx.com) and your mobile phone (http://m.olx.com)
OLX provides a simple solution to the complications involved in selling, buying, trading, discussing, organizing, and meeting people near you, wherever you may reside.
Our website is used in over 100 countries and in 30+ languages
From your PC (http://www.olx.com) and your mobile phone (http://m.olx.com)
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